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“The Japan Observatory” at Milano Unica 2017 S/S
“The Japan Observatory” at Milano Unica 2017SS


[日本語] [English] [Italiano]



“The Japan Observatory” at Milano Unica 2017SS

“The Japan Observatory” at Milano Unica 2017SS


What key things do we need to do ? What are the focal interests of those surrounding us ? And what can be the image of heroes leading our time? This season prioritizes an act to refine human sensitivity, remaining ever-alert to social actuality. Equally significant will be  confronting things head-on, making progress and evolving, targeting potential for the reality and future, as living the actual moment based on human-social relationships is key.


 ‘ Listen to the unspoken, gaze upon the unseen.’
(Excerpt from ‘the Book of Tea’ by Tenshin OKAKURA)


<The Japan Fashion Week Organization (JFW)>, will operate < The Japan Observatory > in cooperation with <The Japan Textile Federation(JTF)> and <The Japan External Trade Organization (JETRO)>, and in collaboration with Milano Unica.
< The Japan Observatory > comprises a convergence of specially selected Japanese companies in business booths; totaling 36 companies and groups, PR and Trend booths to showcase trends and an index presenting highlighted fabrics from exhibitors, alongside a special exhibition area introducing ‘JAPAN CRAFTSMANSHIP –TAKUMI-‘.
 We proudly introduce premium-quality fabrics representing unprecedented innovation and the spirit of craftsmanship. We sincerely look forward to your visit.



  Period 9-11 February 2016
  Venue Fiera Milano City [ Mezzanine Hall 5 ]
  Organisers Japan Fashion Week Organization (JFW)
  Cooperation

Japan Textile Federation (JTF)

Japan External Trade Organization (JETRO)
  Support

Ministry of Economy, Trade and Industry (METI)


 

List of exhibitors >>>

 

Online Regiatration >>>



“The Japan Observatory” at Milano Unica 2017 S/S Visual Booklet
 

Visual Booklet [eng] >>>

 

Visual Booklet [ita] >>>





■Special Exhibition / JAPAN CRAFTSMANSHIP -TAKUMI-

The graceful elegance of Japanese beauty, enriched by seasonal natural wealth alongside cutting-edge technology, has created unique and unrivalled sensitivity through intermingled global culture. In the textile field, fabrics retaining an ever-delicate and expressive nature; the fruit of sensitivity imbued in craftsmanship and elaborate skills uniquely established in Japan, have been globally acclaimed. We proudly present the special exhibition ‘ JAPAN CRAFTSMANSHIP – TAKUMI – ‘ at < The Japan Observatory >, following on from the previous season, introducing specific companies and textile production regions that retain our treasured high technicity and sensitivity, in the hope of boosting awareness of Japan Craftsmanship – TAKUMI – among all visitors to the venue.





A-GIRL'S CO., LTD. / FURUHASHI WEAVING CO., LTD. / HAYASHIYO CO., LTD.
Filming collaboration / INFAS WAVE, CO.



photo_mu_02 photo_mu_02 photo_mu_02
Photo: A-GIRL'S CO., LTD. Photo: FURUHASHI WEAVING CO., LTD. Photo: HAYASHIYO CO., LTD.



Contact
   

Japan Fashion Week Organization Textile Div.
8F Kanou 5th Bldg., 3-26-16 Shibuya, Shibuya-ku, Tokyo 150-0002, JAPAN
E-mail:info@japancreation.com


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